Impactful advertising content producer

Tailor-made content that captures attention and enhances your brand image.

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Saïda Maalou

Expert in advertising production

After more than 15 years of experience in advertising agencies, I founded MAALOU Prod in 2023 with a clear ambition: to put my expertise at the service of exceptional brands through tailor-made advertising content productions (online & offline), conceived and executed in Switzerland, France, and internationally.

My role? To elevate your vision. From creation to delivery, I design, budget, and manage bespoke advertising productions, combining aesthetic excellence, technical precision, and attention to detail.

Starting from a creative brief, I orchestrate every step with rigor and discretion, constantly ensuring quality and alignment with your brand’s DNA.

By bringing together carefully selected creative and technical talents, I make sure each project reflects the elegance, emotion, and exclusivity that define your universe.

You have a vision? I help youbringit to life withrigor, agility, and finesse

Portrait Saïda, content producer indépendante chez Maalou Prod
Portrait Saïda, content producer indépendante chez Maalou Prod
Portrait Saïda, content producer indépendante chez Maalou Prod

Work

Discover my work

The Ritz-Carlton

2025

Brand Film

A stay that changes you

The Ritz-Carlton Hotel de la Paix, Geneva has entrusted Maalou Prod with the management and production of its new 2025 brand film. The mission? To capture the essence of a truly legendary establishment with over 160 years of history — a place of timeless elegance and refined experiences. "A stay that changes you" is the promise at the heart of this film, and the experience we aimed to reflect.

The Ritz-Carlton

2025

Brand Film

A stay that changes you

The Ritz-Carlton Hotel de la Paix, Geneva has entrusted Maalou Prod with the management and production of its new 2025 brand film. The mission? To capture the essence of a truly legendary establishment with over 160 years of history — a place of timeless elegance and refined experiences. "A stay that changes you" is the promise at the heart of this film, and the experience we aimed to reflect.

Nespresso

2024

Digital Content

Swiss odyssey of taste

The Swiss terroir is showcased through a collaboration with three renowned chefs and loyal ambassadors of the brand: Guy Ravet, Silvia Manser, and Pascal Steffen. In each film, the chefs present a recipe featuring a key ingredient paired with a Nespresso capsule aroma.

Nespresso

2024

Digital Content

Swiss odyssey of taste

The Swiss terroir is showcased through a collaboration with three renowned chefs and loyal ambassadors of the brand: Guy Ravet, Silvia Manser, and Pascal Steffen. In each film, the chefs present a recipe featuring a key ingredient paired with a Nespresso capsule aroma.

Escada

2024

Photo Shoot

Show me love

Digital content production to promote the launch of the new eau de parfum "Show Me Love". Full production management by MAALOU Prod. 2-day shoot in Paris.

shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève
shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève
shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève

Escada

2024

Photo Shoot

Show me love

Digital content production to promote the launch of the new eau de parfum "Show Me Love". Full production management by MAALOU Prod. 2-day shoot in Paris.

shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève
shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève
shooting photo escada produit par maalou prod - productrice de contenu publicitaire à genève

Prodis

2024

Brand Film

Love it? Protect it!

In order to boost its brand awareness in Switzerland and stand out from well-established competitors, Prodis Suisse enlisted MAALOU Prod to oversee the creation and production of two TV commercials intended for broadcast in French-speaking Switzerland.

Prodis

2024

Brand Film

Love it? Protect it!

In order to boost its brand awareness in Switzerland and stand out from well-established competitors, Prodis Suisse enlisted MAALOU Prod to oversee the creation and production of two TV commercials intended for broadcast in French-speaking Switzerland.

Services

Scope of action

Discover in detail the full range of services I suggest, from concept development to final delivery.

Brand Film

Digital Content

Photo Shoot

Art Buying

Print

Project Management

Brand Film

Digital Content

Photo Shoot

Art Buying

Print

Project Management

Portrait Saïda, content producer indépendante chez Maalou Prod
Portrait Saïda, content producer indépendante chez Maalou Prod
Portrait Saïda, content producer indépendante chez Maalou Prod

Testimonials

They trust me

They chose my expertise to elevate their content. Discover what my clients say about our collaboration and the impact of the content created for them.

  • client pic

    José Guaico

    Director - Prodis SA

    "TOP!!! We had a lot of fun and were delighted with the result , THANK YOU MAALOU Prod 🙏🙏!!!!"

    5.0
  • client pic

    Camille Delesalle

    Managing Director - Havas Switzerland

    "I've worked with MAALOU Prod on several occasions, first as Managing Director at Havas Switzerland, then as a company advisor. Saida knows how to capture the essence of a brief, how to steer a shoot by managing all the parties involved with rigor. A special mention goes to her high standards and organization, always ensuring that a project progresses smoothly and without any unpleasant surprises. I highly recommend her!"

    5.0
  • client pic

    Damien Fournier

    CEO and Co-founder - Bright

    "Through bright.swiss, we commissioned Maalou Prod for a production assignment. Professional, creative and a good listener, she understood our needs perfectly. Maalou Prod knows how to combine expertise and talent sourcing with end-to-end organization - a nugget in the world of content production! Thanks again for a job well done, Saïda, and see you soon for new projects!"

    5.0
  • client pic

    Anne-Flore Baron

    Founder - Midi Pile Event

    "Maalou Prod has worked with us on several projects, and each time the results have exceeded our expectations. The follow-up is rigorous, the deadlines respected, and the proposals always accurate and original. A special mention for their smooth management of talent and rights: a real relief! I recommend them with my eyes closed!"

    5.0
  • client pic

    José Guaico

    Director - Prodis SA

    "TOP!!! We had a lot of fun and were delighted with the result , THANK YOU MAALOU Prod 🙏🙏!!!!"

    5.0
  • client pic

    Camille Delesalle

    Managing Director - Havas Switzerland

    "I've worked with MAALOU Prod on several occasions, first as Managing Director at Havas Switzerland, then as a company advisor. Saida knows how to capture the essence of a brief, how to steer a shoot by managing all the parties involved with rigor. A special mention goes to her high standards and organization, always ensuring that a project progresses smoothly and without any unpleasant surprises. I highly recommend her!"

    5.0
  • client pic

    Damien Fournier

    CEO and Co-founder - Bright

    "Through bright.swiss, we commissioned Maalou Prod for a production assignment. Professional, creative and a good listener, she understood our needs perfectly. Maalou Prod knows how to combine expertise and talent sourcing with end-to-end organization - a nugget in the world of content production! Thanks again for a job well done, Saïda, and see you soon for new projects!"

    5.0
  • client pic

    Anne-Flore Baron

    Founder - Midi Pile Event

    "Maalou Prod has worked with us on several projects, and each time the results have exceeded our expectations. The follow-up is rigorous, the deadlines respected, and the proposals always accurate and original. A special mention for their smooth management of talent and rights: a real relief! I recommend them with my eyes closed!"

    5.0

My expertise

My expertise

Brand film

Emotional / Inspirational Identity / Manifesto / Vision Storytelling Product / Experience

Brand film

Emotional / Inspirational Identity / Manifesto / Vision Storytelling Product / Experience

Brand film

Emotional / Inspirational Identity / Manifesto / Vision Storytelling Product / Experience

Digital Content

Brand films Corporate films Reels / Stories TikToks

Digital Content

Brand films Corporate films Reels / Stories TikToks

Digital Content

Brand films Corporate films Reels / Stories TikToks

Photo shoot

Lifestyle Packshots Still Life Food & drinks

Photo shoot

Lifestyle Packshots Still Life Food & drinks

Photo shoot

Lifestyle Packshots Still Life Food & drinks

Print

Urban advertising Commercial publications Print events POP

Print

Urban advertising Commercial publications Print events POP

Print

Urban advertising Commercial publications Print events POP

Sourcing

Creative Director / Art Director Film maker Photographer Illustrator

Sourcing

Creative Director / Art Director Film maker Photographer Illustrator

Sourcing

Creative Director / Art Director Film maker Photographer Illustrator

Art buying

Talent selection Casting / artist portfolios Typography / Music Image bank

Art buying

Talent selection Casting / artist portfolios Typography / Music Image bank

Art buying

Talent selection Casting / artist portfolios Typography / Music Image bank

Copyright management

Usage rights management Usage term Renewals or extensions Shooting authorization

Copyright management

Usage rights management Usage term Renewals or extensions Shooting authorization

Copyright management

Usage rights management Usage term Renewals or extensions Shooting authorization

Project management

Project planning / oversight Talent sourcing / management Budgeting / cost optimization Logisitics / on-set coordination

Project management

Project planning / oversight Talent sourcing / management Budgeting / cost optimization Logisitics / on-set coordination

Project management

Project planning / oversight Talent sourcing / management Budgeting / cost optimization Logisitics / on-set coordination

Client management

Goal definition Tailored support Responsiveness / Issue management Trust-based relationship

Client management

Goal definition Tailored support Responsiveness / Issue management Trust-based relationship

Client management

Goal definition Tailored support Responsiveness / Issue management Trust-based relationship